Target Mandates Minneapolis HQ Return for 150 Merchandising Staff
Key Details Target Corp. is requiring approximately 150 remote workers in its merchandising division to relocate to company headquarters in Minneapolis. The relocation represents the retailer's largest return-to-office push in recent months, though it targets specific teams rather than the entire workforce. Employees accepting the move will receive relocation assistance, while those departing will get separation benefits. Why It Matters CEO Michael Fiddelke, who took over in February, is implementing aggressive changes to reverse Target's merchandise performance slump. The company believes in-person collaboration will sharpen focus on style and accelerate merchandising work. This move aligns with Target's broader strategy to improve customer experience and leverage technology more effectively across operations. Industry Context Unlike competitors such as Home Depot and Kroger, which recently mandated five-day office returns company-wide, Target has historically allowed individual teams to set their own in-office requirements. The new merchandising mandate signals a shift toward more aggressive workplace restructuring under new leadership. Target has also eliminated 400 supply chain roles as part of its ongoing operational overhaul.
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